Huckleberry Finn Paper Essay

The Adventures of Huckleberry Fin, by Mark Twain, is a book filled with satire, adventure, and much controversy. The book is written during the eighteen forties and takes place before abolition. In the story, a young boy named Huckleberry Fin escapes from his father and goes on an adventure in hopes of starting a new life. During this adventure, Huck witnesses many aspects of the real world and meets many new people as well. One of which is named Jim. Jim is a slave who ran away from his owner to try and become a free man. Huck befriends Jim and they start their adventure together. Mark Twain uses these characters to show how racism, in a society where racism is accepted, can be eliminated. I think his book improved race relations in the past and present. The book was published after slavery was abolished, but many people were still racist. His powerful themes and messages most definitely had an impact on many people and their thoughts on slavery and racism in the past and present. Some may have thought of this book as just a child’s book or may have thought nothing of it, but after reading this book I think otherwise. There are examples from the book to support this claim. After Huck befriends Jim, they go on an adventure and Huck experiences the real world and its racism. The society in which this book takes places accepts the idea of racism. They think that just because black people are a different skin color, they are inferior and are unequal. However, Huck breaks this race barrier while he is with Jim. Huck sees that Jim is a regular human being just like him, even though they are different skin colors. Jim is said to be somewhat of a fatherly figure and Huck accepts this. Jim is thought of this way because Huck says that he feels comfortable and safe around Jim and wouldn’t want to be anywhere else. Huck says, â€Å"Jim, this is nice,† I says. â€Å"I wouldn’t want to be nowhere else but here. Pass me along another hunk of fish and some hot corn-bread†(Twain 37). When Huck says this, it makes things seem like racism doesn’t exist and the racial barrier between blacks and whites no longer exists. Huck is joyous to be with Jim and wouldn’t give it up for the world. This quote becomes an important theme in the book as it reminds the reader over and over that a racial barrier does not demolish the friendship that Jim and Huck share. In the society that Huck grew up in, whites believed that all blacks were  thieves, liars, and were considered as property. This is very hypocritical because there are many of whites who fit the criteria of thieves and liars as well. Mark Twain made sure to add this hypocrisy into his book. He did this by involving two characters known as the Duke and the Dauphin. They are two men who travel from town to town stealing, scamming, and lying to people. It is completely ridiculous if whites judge another race by their skin color and then go do the same things they blame another race for doing. Now for an example to show what I mean. The Duke says, â€Å"Because Mary Jane will be in mourning from this out; and first you know the n***** that does up the rooms will get an order to box these duds up and put ’em away; and do you reckon a n***** can run across money and not borrow some of it?(Twain 134). The Duke and the Dauphin made a plan to pretend to be the brothers of a man name d Peter Wilks who had died. They would then take the money that was left behind from Mr.Wilks and run. The money left behind by Peter was intended for his real brothers and his family. The Duke and the Dauphin lie about who they are and then steal the money of a random man that they never knew. So it’s ok for whites to say that all black are thieves and liars, but when it comes to a white person it isn’t a big deal. I don’t think that is right at all and it is most definitely unfair. What the Duke and the Dauphin did was very enraging and should never be done. Later in the book the Dauphin sells Jim to a man named Mr.Phelps. Huck is very surprised and angry that the Dauphin did this. Huck then leaves the Duke and the Dauphin to rescue his best friend Jim. When Huck gets there, an old lady comes up to him and is very glad to see him. Huck later finds out that he is mistaken for Tom Sawyer and he uses this to his advantage. This mistake made by Mrs.Phelps helps Huck because it is now easier for him to find and rescue Jim. Huck says that he has to go get his bags from the boat that he came in and goes by himself. On the way, he finds Tom Sawyer on his way to Mrs.Phelps’ home. Tom is Mrs.Phelps’ nephew and she has mistaken Huck for Tom. Huck explains himself to Tom and this is where something very interesting happens. Huck says, â€Å"†¦And that is, there’s a n***** here that I’m a trying to steal out of slavery – and his name is Jim – old Miss Watson’s Jim†(Twain 170). Huck tells To m that he is trying to rescue Jim, but Tom’s response isn’t what someone might expect. Tom says, â€Å"I’ll help you steal him!†(Twain 170). This response said by Tom is very surprising, but it  shows that the racial barrier is broken and that there is a chance for people to not be racist. Tom was brought up in a society where racism was accepted and Tom was taught to be racist as well. However, Tom decides to help Huck and wants to rescue Jim. Mark Twain used important themes and issues that were present during his time in his book and blended them into the story very intelligently. It made people think about how racism isn’t right and that there is still hope for blacks and whites to be equal. I think that many people who read this book during the time it was published felt very strongly about racism being a problem. There are still many racist people today who would probably think nothing of this book; but those who aren’t racist would think this book has a powerful message and improves race relations.

Dignity Of Difference

Globalization has been described as the interconnectedness of the world through new systems of communication (Sacks, 27). Thus it’s simply the increased interaction of the world through trade, communication, education, which is brought about by limited restrictions. In the book â€Å"The Dignity of difference† Sacks portrays the world as a global entity by ascertaining that the issue of globalization be it economical, political or cultural has it advantages as well as shortcomings .â€Å"In globalization its benefits are not spread evenly, there are winners and losers† (Sacks 2002, 27). . The economic aspect of globalization according to sacks is old enough in that â€Å"integration of distant regions into a single international economy has been a continuous process extending back for many centuries† (27) Economic globalization The phenomenon of globalization has greatly impacted today’s society in a tremendous way.According to Sacks Economic global ization has been achieved through a number of factors that have led to increased interconnectedness of different parts of the world. Such factors include the presence of free market, which is characterized by increased movement of goods and services across the countries, through use of common currency, through international banking institutions such as the international monetary funds, the World Bank and common trade organisations such as the world trade organization.In the book Sacks cites that economic globalization has led to increased movement of goods which has led to increased availability of variety of goods which leave the consumer with freedom of choice, further it has led to increased job opportunities â€Å"Free market is the best means we have yet discovered for alleviating poverty and creating a human environment of independence, dignity and creativity†(Sacks,2002,16). Increased trade and employment opportunities, further lead to improved living standards.However despite the said advantages, the benefits don’t reflect evenly all over the world especially due to capitalism which emphasizes on wealth creation, favoring the rich but imposing a heavy burden on the poor. Sacks, cogently explain that the issue of globalization which has led to capitalism, it’s difficult to comprehend in that it has it has its disadvantages. For instance it has led to increased inequality.Due to this phenomenon the gap between the poor and rich has increased tremendously leading to increased poverty level. According to Sacks as a result of increased shift of production employment rates decline leading to unemployment especially in poor countries. Due to globalization ,the rich countries restrict trade in that they impose tariffs and subsidies on goods, which are imported from developing countries this affects the, poor countries GDP often leading to increased suffering of citizensAnother negative effect of globalization according to Sacks is the prob lem of debt created by international financial institution who often led money to poor and developing countries. This debts are mostly accompanied by heavy disciplinary which according to Sacks, hurt the countries infrastructure and growth. In essence sacks quips that due to globalizations the moral consciousness brought about by the emerging inequalities is completely destroyed leading to a shift in people behavior as individuals move their attention from family members to the neighbors and the outside society.Also economic globalization has been viewed as to undermine the peoples sense of moral responsibility, in that due to global market ,individuals and countries find it hard to understand their responsibilities, for instance Sacks explains situation where due to increased transactions caused by global market an individuals responsibility is rendered irrelevant. Sacks, also blame the September 11 attack on globalization in that the attacks were planned through internet and as a result of capitalism.He states that, the very elements of capitalism made it possible for such attacks on innocent civilians to take place. Alternatives to conflicts For ages conflicts have continued to exist in the world often leading to tremendous and disastrous repercussions on mankind. These conflicts such as terrorism and poverty according to sacks have resulted despite increased globalization.In his book the Dignity of difference, Sacks tries to emphasize on the importance of virtues such as humility, restraint reverence, and ability to listen in trying to confront human problems, especially those associated to religious ideologies. In the book also Sacks quips that for the world civilization to completely destroy the evil associated with globalization especially the increased acts of organized crime, its important to incorporate in the society the ideals of religious traditions and wisdom.In that such attributes are the â€Å"sustained reflections of humanity’s place in nature and what constitutes the proper goals of society† (Sacks 2002, 12). in essence Sacks stresses the utmost importance of respecting the differences of others which should be celebrated in a way that promotes dignity. The book the Dignity of difference by Sacks highlights on importance of the world civilization to embrace tolerance and respect while dealing with those who are unique and different from us. In that it’s important to recognize the uniqueness of every individual and society.He quips that what happened in New York was as a result of crashing of civilization and could have been avoided if every religion had respected and acknowledged its differences while maintaining dignity. Thus for us to solve modern conflicts and problems we should embrace religion and respect each others differences. Conclusion It’s wise to conclude that though globalization is a blessing it has led to increased conflicts and suffering. And as such if humanity is to survive the onslaught of the dangers posed by globalization religion is paramount, whether Christianity, Islam or Judaism.

Health Unit Coordinator Essay

Health unit coordinators provide support in areas of the hospital where nursing care is provided to patients. They perform a variety of services to patients, visitors, and hospital management. Health unit coordinators receive new patients and give information and direction to visitors. They have good communication skills to perform the follow tasks: answering the telephone, providing information to the health professional staff, answering patient signals, and taking and delivering messages. see more:explain why it is important to assess health and safety risks Unit coordinators also need a working knowledge of medical terminology for transcribing doctors’ orders, copying and compiling information from patients’ charts, and scheduling tests and appointments for patients. Other duties include maintenance of records, maintenance and inventories of supplies and equipment. At the direction of nurses or doctors, the unit coordinator also makes emergency code calls. Specialty areas include reception, scheduling, communication, archive maintenance, clerical duties, coordination of non-clinical tasks, and safety. Most health unit coordinators work in hospitals. The work environment is often fast-paced with many activities in progress at any given time. Although health unit coordinators may receive on-the-job training, many hospitals prefer to hire those who graduated from formal education programs. These programs are offered by vocational schools, adult education centers, and community colleges and take a year or less to complete. In training programs, students receive a combination of classroom and clinical training. They learn clerical skills, medical terminology, hospital organization, legal and ethical responsibilities, transcription of doctors’ orders, computer operation, and other relevant courses.

Finance management for business Assignment Example | Topics and Well Written Essays - 2000 words

Finance management for business - Assignment Example All financial activities, starting from the capital investment decision making to the investment banking, come under the category of corporate finance (Ehrhardt, 2013). Among all these domains, one of the most important departments of corporate finance is related to the capital investment decisions. It deals with various factors such as, whether a proposed investment should be carried out or not, the proportion of equity and debt investment involved in the investment pattern, whether the shareholders should be provided dividends on the investment made and various other decision making purposes (Megginson and Smart, 2008). The short term issues handled in this domain includes the management of current liabilities and current assets, investments, inventory control and other short term financial factors. The long-term issues deal with new capital investments and capital purchases. Investment analysis is one of the important parts in corporate finance. The role played by a corporate fina ncier is to evaluate the financial needs of an organisation for raising the capital best suitable for the required needs. b) Difference between corporate finance and corporate funding requirements Corporate funding requirements are the necessities for which funding is required by a corporation. On the other hand, corporate finance is the department which deals with the financing of such requirements. Corporate finance deals with the requirements and management of such funding (Gallagher and Andrew, 1968). As already stated above, the function of the corporate financier is to evaluate the financial needs of the organisation that is required for raising the most appropriate capital funding pattern to finance such needs. c) Debt and Equity Financing The debt and equity financing strategies are two entirely different types of financing strategies. The debt financing indicates that the owner of the business has borrowed more money from the external sources for financing the operational a ctivities. On the other hand, equity financing implies the funding by the business owner from the internal sources by means of issuing equity shares

Infosys in China Essay Example | Topics and Well Written Essays - 1750 words

Infosys in China - Essay Example These centers would look after new projects on software, IT and ITES (ICMR, 2006, p.9). The report deals with some of the issues faced by Infosys in China on its way to expansion and also the role of Global Delivery Model. It suggests measures for a better development in China and also other emerging countries. Background Infosys was started by a group of seven members in the year 1981. It incorporated with the name Infosys Consultant Private Ltd. From the very beginning Infosys was depended on the overseas business. The founder of Infosys, Narayana Murthy operated its business in India while the other seven went to US and started working for their corporate clients. Reebok was Infosys first US based client. The company earned revenue of Rs 1.2 million in 1981. 1981 was a period when India did not experience the growth of computers, so licensing of computers would take a longer period. Infosys did not have the space needed to install a computer, thus it hired a premise of a customer where the new employees would be provided training. It also concentrated in the fields like retailing, distribution, finance and telecommunications. Infosys has entered into a joint venture with Kurt Salmon Associate (ICMR, 2006, p.2). Infosys being the first company to get listed on NASDAQ stock exchange. It accounted a net profit of $US 152.1 million at the end of the quarterly result. USA is its main source of revenue; it is planning to expand in Europe and Asia. Infosys in china is merely focusing on its local clients. It has been recognized as one of the fastest growing company (IBEF, n.d., p.1). In the year 2000, 78% of revenue came from North America, 14.8% from Europe and only 1.4% from India. By 2005, Infosys mode of operation was proximity development, which consisted of 9 and off shore software development about 17, mainly operating in India. Infosys is also facing a tough competition from other It giants because of the liberalization that has effected India and its econo my (ICMR, 2006, p.3). An important achievement for the company came its way when it pioneered the Global Delivery Model. With the help of this model work can be done at places where it suited the most, its economical and least risk of acceptance. The company is using level 5 of CMM and PCMM. It has been awarded Asia’s Most Admirable Knowledge Enterprise in the year 2002. Infosys operates mostly in Bangalore, being the head quarter in India (Kochikar & Suresh, 2004, p.3). Issue Statement Factors that led to enter the Chinese Market In the year 2006, Infosys reported that it has achieved a milestone of US $ 2billion. Thus its revenue increased at a high rate by 33.5% in the financial year 2005-2006. But the subsidiary in China had suffered a loss of 83.9 million. The projected employee rate in China was in between 800-1000 but the China office had only 500 employees. Thus Infosys decided to enter the china market. In the year 2004, Infosys entered China as a part of its global extension plan. The reason behind Infosys entering China was the high demand of the employees due to globalization. Since the demand is rising there prevails a shortage of manpower. NASSCOM estimated that there would be a shortage of 250000 employees in the IT sector. Thus china was the option for Infosys as it’s comparable with India in terms of salary and quality of

Enclosed in attachment. (Psychology) Research Paper

Enclosed in attachment. (Psychology) - Research Paper Example Creative cognition is defined as the approach that is used to explain the role of cognitive processes in the process of creative thinking. The main objective of the science dealing with the creative cognition is to be able to determine the components of the creative process. Through years of study and in depth empirical data analysis, it has been concluded that the process of creative thinking acts on a multitude of different processes. It is not limited to a certain psychological area or component that can be labeled as its own. This conclusion then makes it a challenge to limit the components and mechanisms that are involved in the process of creative cognition (Smith, Ward and Finke, 1995). One of the main issues in the study of creative cognition is the basis of mechanism. One group believes in the evidences pertaining to the fact that creative cognition is based on expertise. On the other hand, an opposing side purports that creative cognitions is based on insight. The aim of the paper is to present an analysis of the two opposing sides on the basis of the available evidences. By being based on expertise, it means that creative cognition is a structured process of psychological and mental activity. This can be considered analogous to a ‘systematic and well-organized’ manner of mental processes that are structured in different aspects (Stemberg, 1999, p.208). Based on the evidences related to the said concept, when the brain is given a particular problem to resolve, the automatic reaction is an analysis based on memory. This can be considered as logical resolutions to different stimuli. For example one issue is tackled, different parts of the brain related to the said issue is activated. This can be related to the popular saying that ‘experience is the best teacher.’ Due to the fact that the brain has stored information related to the issue, processing of the data is more efficient (Gabora,

Racial Prejudice in Cuba Essay Example | Topics and Well Written Essays - 1750 words

Racial Prejudice in Cuba - Essay Example The idea race was used to reconcile the ideology â€Å"All men were created equal but sanctioned slavery† because, at the time, most of the American slaves were African who supplied labor to the superior whites. In this case, the word race was constructed to explain why one group (African) labeled the inferior group was destined to slavery against one group (whites) labeled the superior group.2 Response to Question 3 The distinction between the races was initially created by the European when they conquered the new world and the American slave system. Thomas Jefferson (the man known to be the apostle of freedom) who was a slaveholder was famously known for being the first ever American public figure to justify between races through articulating the theory that supported the natural Africans’ inferiority (California Newsreel, episode3). Following the establishment of racial hierarchy in the American society the ethnics of the Jews, Italians, and other Europeans immensely benefited from the Federal policies and funding. It is noted that the real estate practices, as well as the regulations of the Federal government, gave directions that so white homeowners benefit from government-guaranteed loans. This made them increase in equity and wealth following increased wealth in their homes. Additionally, the white race enjoyed the services of the black slaves who worked on their coffee firms as laborious and home guards. The white race, as well enjoyed all the freedom, liberty, freedom, and democracy at the expense of the slaves who were predominantly of other inferior race. The distinction between races brought about both individual and institutional discrimination. In this respect, the unmarked race â€Å"white race† had accrued benefits not necessarily because of their merit or hard work, but because the laws, customs, courts and housing were all racial based. The Congress came up with laws that discriminated persons of an inferior race. For inst ance, the 1790 Naturalization Act, which made naturalization of citizenship mean free white heavily, discriminated against other groups destined not to be whites. Additionally, the Courts being institutions of justice were also discriminative. For instance, the Supreme Court discriminated against the Japanese when they acted against the naturalization act when it ruled that the Japanese was not white basing their ruling on science that classified the Japanese as Mongoloid but not Caucasian. It was the very court that had contradicted itself the year before, by ruling that the Asian Indians were not whites, even when according to science they were in the Caucasian category. There are various notable instances where individual discrimination was practiced. The first instance happened when Cherokee families were evicted from their own homes in Georgia which is to the west of Mississippi. This made one person out of the four evictees to die a long way. This showed clearly showed that pr esident Andrew Jackson as a representative of the executive discriminates against individuals since he defended the move claiming that it not the white settler’s greed that brought about the policy but the fate of the inferior race that was established midst the superior race. The ruling made by the Supreme Court in 1922 in Takawa Ozawa against the Japanese immigrant was also a clear demonstration of individual discrimination. There were various racial policies that were created to perpetuate white supremacy. One such dominant is the 1790 Naturali

Organizational Change Process Essay Example | Topics and Well Written Essays - 500 words

Organizational Change Process - Essay Example First, successful companies recognize that it takes a team to product success. They know it is never just one person who is responsible for the success of any business venture and give people the credit they deserve. Secondly, knowing that change is inevitable and being able to adapt to the changes around them is a must. The overall nature of our business expands beyond the confines of our building and our customer's direct needs. Necessary government regulations and guidelines dictate certain decisions and control areas of our production. One such regulation focuses on staff training, maintenance of accurate training records, mandated company training, records of training attendance and records of training attendance. The executive management at LRH Manufacturing feels that our current manual training system is inadequate for current and future requirements of our government guidelines. Therefore, a Web-based system is being implemented to help ensure more exact, more manageable, traceable data. To oversee this responsibility, a new position, the Web-Based Training Project Manager has been created.

Administrative Processes Assignment Example | Topics and Well Written Essays - 750 words

Administrative Processes - Assignment Example Contextually, the 5-step problem solving method can be used to measure and sustain quality in healthcare settings. The first step is definition of an underlying problem. In healthcare quality management, patient suggestion boxes can be used to collect feedback from concerned clients. Subsequently, clients’ suggestions can be analyzed and used as input in defining a healthcare quality problem. The brainstorming step can be used to indicate the most urgent quality solutions for the defined problem. Thirdly, prioritizing and picking of solutions that are in harmony with quality and cost objectives of an organization helps in the measurement of healthcare quality. Next, the solution implementation step can indicate quality through effectiveness of execution and progress testing techniques. Finally, the last step of evaluation and correction indicates the level of success achieved by the problem solving method. A different problem solving method that can be used in place of the 5-step method is the Deming Cycle. Deming Cycle has the following steps; plan, do, check, and act. In healthcare, social marketing strives to influence consumers through marketing mix strategies used in business environments. Marketing mix strategies combine elements of price, place, product and promotion in influencing consumer behaviors. In health campaigns, social marketing involves customized selection of messages and delivery channels that suit a specific segment of audiences. For example, popular social media channels like Facebook and Twitter can be used to deliver customized messages about dangers of drug abuse to teenagers and young adults. Contrarily, cause-related marketing involves provision of goods and services that exactly meet customers’ demands. In healthcare, cause-related marketing entails delivering medical services that suit client’s tailored needs. An example of cause-related marketing in healthcare is provision of

Pleasures and Perils in the US Marshals Service Essay

Pleasures and Perils in the US Marshals Service - Essay Example Online data and statistics are utilized to justify the points stated. Pleasures and Perils in the US Marshals Service The pursuit of a career is not easy; nor is its continuance. In most cases, years of education and some amount of rigorous training will have to be completed before anyone can get a hold of the title desired. Certain positions may even necessitate a passing grade in civil examinations or landing ahead of the class. Moreover, while there is no profession that is entirely hazard-free, many pose a risk to life and present links to a range of adversities that will take real dedication to cope with. The life of a federal law enforcer, particularly a United States Marshal, is a clear depiction of a career that is both hard-earned and gruellingly preserved. Being the enforcement arm of the United States federal courts, the duties of these officers typically involves protection of judicial officers, transport of prisoners, handing out arrest warrants, and apprehending law off enders. According to John Gibbons, US Marshal for Massachusetts, the marshal’s service weighs many issues when moving prisoners and regularly changes travel routes based on factors such as weather, threat levels, traffic patterns or other significant events that may be happening in the area (Ring, 2011). In other words, blunders, accidents, and natural disasters are among the perils marshals come face to face with on a regular basis, and are not to be taken too lightly. On the worst scenario, casualties are probable. U.S. Marshals Director Stacia A. Hylton said in a statement, "our deputies and law enforcement partners face danger every day in the pursuit of justice for the citizens of this great nation. Our people and our partners are well-trained and prepared, but it is impossible to predict when a wanted individual will make a fateful choice that results in the loss of life or injury†.   A statistic imparted by the Officer Down Memorial Page (ODMP) reveals that for the year 2011 alone, line of duty deaths totalled to 117, with gunfire as the most recurrent culprit (See Figure 1.0 for a more detailed presentation). An even appalling fact is that, the number is a 7 percent increase from last year; and we are just on the 8th month. Officers of the federal law enforcement agency are usually the last targeted for national budget cuts, and the rationale behind this is apparent. Unfortunately, they are also beginning to feel the impact of economic downturn. As per the ABC world news released on January 2009, a report by Thomas, Date and Cook, 27 percent of departments have implemented a hiring freeze for police officers, 12 percent are considering layoffs or forced retirements, 49 percent have reduced or eliminated funding for technology updates, and 61 percent have cut overtime, which is often used to boost police presence in high crime areas. At present, the USMS is not hiring, and the date for the next recruiting process is still unidentified. Wh ile the USMS, and other law enforcement agencies should be expected to sign up more candidates owing to the increasing crime rates, there is not enough resources to sustain the costs entailed. However, many are still eyeing for a place in the US Marshals Service as indicated by applications received by United States US Marshal district offices. This paper will closely examine all basic information related

The Greatest Principle - Utilitarianism Essay Example | Topics and Well Written Essays - 500 words

The Greatest Principle - Utilitarianism - Essay Example While the legal verdict was that of murder, the precept and concept of utilitarian as moral and ethical judgment for one’s actions had become crucial issues. The chapter describes Sandel’s moral and political philosophy and explores human behavior on the wider context of human relationship based on moral and ethical values. Bentham’s utilitarianism are discussed and juxtaposed against Mill’s philosophy of freedom and liberty. Aggregate utility and maximized happiness are major points of Bentham’s utilitarianism. It is based on the motive of the act and therefore can be used for justifying wrong acts. In other words, the wrong motives can be used for justifying actions which could primarily be for vested interests of few. Indeed, according to act utilitarian, actions should be such that they maximize happiness for greatest number of people. Aggregate utility becomes important aspect of actions as per Bentham’s philosophy. Sandel asserts that Bentham’s utilitarianism has basic two flaws when translated within the broader social context: it fails to safeguard individual’s rights and there cannot be common solution to every person’s preferences or problems. Indeed, it would pose huge difficulties for the market economy. Ford had refused to fix defective gas tank due to high cost per fatality. Ford’s action is prime example that shows the non feasibility of actions based on aggregate utility and translating everyone’s preferences into single solution. Mill’s philosophy introduces accountability of actions and therefore emphasizes that people can act in any way they wish but their actions must not harm the interests of others. This is hugely pertinent because while it takes individuals’ right into consideration, it also reinforces moral obligation on their actions. It also tries to explain second objection which highlights the need to evolve single scale to

A Love After God’s Own Heart Essay Example for Free

A Love After God’s Own Heart Essay What is the foundation of Christianity? If the question being discussed is whether something is ideally Christian, then the motivation behind Christianity must be understood. The basic outline of Christianity is simple. Man exists in a fallen and depraved state. Christ died on the cross to conquer death and atone for all humanity. Those who acknowledge their need for a Savior and place their faith in this gift, shall have eternal life. That leads to the logical question of why. Why should Christ sacrifice himself for such undeserving people? Therein is found that basis, that motivation behind Christianity. Love. The Bible says, â€Å"For God so loved the world that he gave his only begotten Son, that whoever believes in Him shall not perish but have eternal life.† (NASB Jn. 3.16). Love is the heart of Christianity. God sent his Son to pay the ultimate cost for sinners because He loves them so much. Indeed, all truly Christian actions are committed out of out of love. Christ said while he was on the earth, â€Å"By this all men will know that you are My disciples, if you have love for one another.† (NASB Jn. 13.35) Christianity starts and ends with love. Love is the root of Christianity and it is also the outward manifestation of Christ in a life. God is love. Therefore, though Silas Marner is at first estranged from both God and man, the Christ-mirroring love he bestows upon Eppie is a clear reflection of God’s own nature and is ideally Christian. George Eliot’s Silas Marner details the life of a solitary linen weaver. Silas Marner lives a life of seclusion in the town of Raveloe for 15 years while dealing with deeply inflicted emotional wounds. He loses his faith in God and his fellow man. Marner’s lone refuge is the coins he earns. He treasures them not for their monetary value, but for their companionship. Meanwhile, there is an alternate storyline of Godfrey and Dunsey Cass; sons of a wealthy landowner. The latter is a slobbering drunk while the other is well thought of. However, the former has a secret wife and child, and the knowledge of this allows the drunk to blackmail his elder brother. One day the drunk chances upon the empty house of the linen weaver. He discovers the coins and steals them. When Silas Marner discovers his loss, he elicits the help of the villagers. They search extensively for the coins, but to no avail. No one knows who has taken the coins, but Godfrey is delighted by Dunsey’s absence. On New Year’s Eve, the Cass family throws a large party and Godfrey attempts to woo the respected Nancy Lammeter. Meanwhile, Godfrey’s wife tries to bring their child to the Cass home and proclaim Godfrey’s secret to the world. However, being under the influence of opium, she falls asleep on the snowy ground. The child wanders into the nearby house of Silas Marner. When Marner finds the child and eventually the mother, he rushes to the Cass house for the doctor. The woman is found to be dead and as no father comes forth for the child, Marner claims it as his own. He names the child Eppie and does his best to raise her. He is often given motherly advice by his friend Mrs. Winthrop. Sixteen years go by and Eppie is now 18. Godfrey is married to Nancy. Godfrey regrets not claiming Eppie and decides it is time for her to come live with them. He tells Silas and Eppie the truth and asks Eppie if she wants to come live with him and his wife. Eppie declines, saying Silas is the only father she has known. Later, while a pit is being drained near Silas’ house, the body of Dunsey is discovered and with it Silas’ money, which is returned to him. Silas uses the money to return to his old home for closure on his past wounds, but the entire place is gone. When Silas returns, Eppie gets married to Mrs. Winthrop’s son and the story concludes with Eppie and her husband living happily with Silas. The child Eppie does not have a father, so Silas Marner adopts her as his own. Eppie quite literally wanders into Silas’ life and though she should not have to be his responsibility, he takes it upon himself to be her father. â€Å"Till anybody shows they’ve a right to take her away from me,† said Marner. â€Å"The mother’s dead and I reckon it’s got no father: it’s a lone thing- and I’m a lone thing† (Eliot 679). Though he shows it in his own peculiar way, Silas takes great compassion on this homeless, parentless girl. This is the first way Silas Marner shows God’s love to Eppie. God is obviously not a â€Å"lone thing,† having existed for eternity past in perfect harmony with the Trinity. However, he does take compassion on poor, lost people. God is the Father to all who place their faith in Jesus Christ. â€Å"For you have not received a Spirit of slavery leading to fear again, but you have received a Spirit of adoption as sons by which we cry out, Abba! Father! The Spirit himself testifies with our Spirit that we are children of God† (NASB Ro. 8. 15-16). Silas Marner adopts Eppie and becomes her father who she can always rely on. God adopts sinners who come to him and becomes their Everlasting Father in whom they can rely. The clear correlation between the two is the first way Silas Marner reflects God’s nature and ultimately Christian ideals. As Silas has this Christ-like love for Eppie, he naturally wants to protect her and help her grow. This gives Silas a completely new outlook on his surroundings and his normal everyday life. â€Å"As some man who has a precious plant to which he would give a nurturing home†¦and asks industriously for all knowledge that will help him to satisfy the wants of the searching roots, or to guard leaf and bud from invading harm† (689). Silas’ new role is to do all he can to keep Eppie safe. Eppie is young and inexperienced and vulnerable. Silas watches out for her and keeps her away from trouble because he knows better. Jesus Christ does the same thing for believers. He protects Christians from the Devil’s schemes as well as from their own folly. The Bible often describes this relationship with the analogy of a shepherd and his flock. â€Å"Like a shepherd He will tend his flock, In his arm he will gather the lambs and carry them in His bosom; He will gently lead t he nursing ewes† (NASB Is. 40.11). Silas is gently leading his nursing ewe, Eppie. Silas, in protecting and shepherding Eppie, is portraying distinctly Christian ideals. Eppie does not do anything to gain Silas’ love and likewise she can do nothing to lose it. Before she does any of the things that Silas later comes to love, Silas loved Eppie. Silas loves her from the first night she toddled into his home. She does not earn his love, it is based on Silas’ goodness and not Eppie’s merit. That is why she cannot lose it. It does not depend on her performance. â€Å"Here was a clear case of aberration in a christened child which demanded severe treatment; but Silas, overcome with compulsive joy†¦could do nothing but snatch her up and cover her with half sobbing kisses† (687). This is such a beautiful picture of what Christ does for the believer. Eppie runs off and disobeys Silas. He tirelessly pursues her until he finally catches her. Christians likewise stray from the fold of God, but Christ pursues them and is overjoyed to find them and bring them back. â€Å"If any man has a hundred sheep and one of them has gone astray, does he not leave the 99 on the mountains and go and search for the one that is straying? If it turns out that he finds it, truly I say to you, he rejoices over it more than over 99 which have not gone astray† (NASB Mt. 18.12-13). This is how Silas feels for Eppie. Silas mirrors God with his unmerited and unconditional love for his daughter. Silas loves Eppie so much he is willing to sacrifice his happiness for her betterment.   Silas on the other hand, was again stricken in conscience and alarmed lest Godfrey’s accusation should be true- lest he should be raising his own will as an obstacle to Eppie’s good. For many movements he was mute, struggling for the self-conquest necessary to the uttering of the difficult words. They came out tremulously. â€Å"I’ll say no more. Let it be as you will. Speak to the child. I’ll hinder nothing. (714) Godfrey has now come and is asking Eppie to come live with him and his wife. Eppie is the absolute joy of Silas’ life. Even so, with those words, Silas is letting her go. He is relinquishing his daughter and his happiness that she might have a higher station in life. This is a truly sacrificial love. This again is in keeping with the Christian model Silas has been following all along. â€Å"But he was pierced through for our transgressions. He was crushed for our iniquities; The chastening for our well-being fell upon him and by his scourging we are healed† (NASB Is. 53.5). The greatest sacrifice of all is Jesus’ death on the cross. Obviously Silas Marner is not crucified for Eppie, but he is willing to sacrifice his entire happiness for her betterment. Silas’ small sacrifice is a shadow of the Lord’s great sacrificial love for his people and clearly Christian. Sometimes this story is thought to have too many coincidences or be too much like a fairy tale to have realistic Christian ideals, but the Bible clearly disproves this. God is in control and He has a plan for everything. There are no coincidences in His eyes. It is not a coincidence that Eppie comes to Silas’s door. Silas then honors God with love he shows Eppie and God rewards him with happiness and fulfillment. It is a lie of the Devil that happy endings are only for fairy tales. Christians know Jesus wins in the end over evil. That is the happiest ending of all. â€Å"For I know the plans that I have for you,† declares the Lord, â€Å"plans for welfare and not for calamity to give you a future and a hope† (NASB Jer. 29.11). When the Christian is trusting in God’s plan and honoring Him, he can see that Silas Marner is a great story about a man who honored God with his love. Silas Marner’s love for Eppie is adoptive, protective, unconditional, and sacrificial. This clearly reflects the Lord’s love for his own children and thus the ideals in this novel are Christian. Works Cited Eliot, George. â€Å"Silas Marner.† Adventures in Appreciation. Laurence Perrine. Ed. et al. New York: Harcourt Brace Jovanovich, Inc., 1973. 390-472. Print. NASB. Anaheim: Foundation Publications Inc., 1996. Print. Taylor

The Effects And Importance Of Work

The Effects And Importance Of Work Work is at the root of a meaningful life, the path to individual independence, and a necessity for human survival and flourishing. It is also the distinctive means by which men concretize their identity as rational, goal-directed beings. Edward W. Younkins. Discuss. Work has a common human practice since the beginning of civilizations. It is the secret behind social progress and the defining characteristic of man. Work as we see it, is a virtue and a necessity. In times of uncertainty, interdependence and market economy, the individual has to rely on his work to ensure his own well-being. Work provides the individual with the ability to be independent, to flourish, to develop, and most importantly, to find a meaning to life. Definition of work This paper is centered on Edward W. Younkins definition of work. An individuals work creates private property and a person owns himself and therefore has property in the free use of his time, abilities, and efforts. Work requires the expenditure of time and energy. Man is in control of his time and energy when he voluntarily and constructively works. Control of ones time and energy both reflects the meaning of freedom and constitutes the means by which a person exercises his freedom. A little girl in one of the corners of the world who goes to the kindergarten and learns how to count, draw, sing or write, is working. An adult, who goes to his/her job every day from 8 to 4 oclock and gets remunerated for that, is working. Work has different dimensions such as work for making a living and work for developing ones talent and potential. Thus what the little girl does is one dimension of work, because instead of staying home to only eat and sleep, she is actually doing activities which are improving her as an individual. On the other hand, the man who has a job and devotes a lot of time and energy towards is a concretization of work for pay. Through his work, he is producing wealth which he can later use to pursue his goals. Thus, based on the age, circumstances, needs and desires of individuals, work takes different shapes. It is important for the individual to see work as a mean towards achieving ones goals. Work provides individuals with the medium to realize most of their aspirations. Therefore, it is an important tool for forming the individual and the community as a whole, since we are all interconnected with each other. We produce and benefit from our work and that of another individual whose work might have an influence upon us. For instance a farmer who works his land does so by using a tractor which was produced in a fabric thanks to the work of other people. Work as part of a meaningful life Work is an essential tool through which individuals can achieve their goals, flourish and have a meaningful life. It is not at the root of a meaningful life but is an inseparable part of it. According to Younkins meaningful life is interconnected with reason, productive work, goal achievement, human flourishing and happiness. Since productiveness is one of the most important elements of a meaningful life an individual should work in order to be productive. Productive work on the other hand is the process by which we can control our existence by acquiring knowledge and translating our ideas and values into physical form. Thus, it is through work that we can actualize our abilities and desires, and give meaning to our existence. Work is important because it helps us shape our personal identity. It is also the building brick of the community. In order to lead a meaningful life, we have to be rational human-beings who choose work as an undisputable way of flourishing our lives. For insta nce, if we take into consideration the labor market and the people who get paid for their work, we can say that they can sustain themselves, their families and maybe have enough wealth left to spend on entertainment. These people give meaning to their existence and shape their life based on the work they do. Work organizes your life, gives you a reason to wake up in the morning and makes you understand the importance of other things in your life. It will be mentioned later that work is a central purpose in peoples life but not the only one. You can get tired and frustrated from your work, but at the moment when you gather around the Christmas tree you will have been able to afford a present for your children and can cherish upon a glass of wine with your wife. Work gives you the freedom to chose, freedom to have the things you need and desire. Work as a path to individual independence Independence means to actualize your existence by your own means. Work provides individuals with the necessary means to sustain themselves both economically and socially, provides the freedom to be part of a society. It is through work that we establish ourselves as a woman or a man. If you work, you produce wealth which only you have possession of and nobody else does. People live through their choices. Everyone by natural law has the liberty to do whatever he or she wants as long as it does not interfere with the others liberty. For instance, Tom might chose to spend a quiet and peaceful summer at home or go on vacation. At the same time, Anna decides to do to a work and travel program and spend the same amount of time working. In the beginning of the next academic year, Tom has to ask his family to provide the money for everything whereas Anna can do so on his own. At this point, the Anna has developed as an independent individual who can pursue her goals through her own means. She actualizes her own existence by her own work. To work is to spend time and energy in producing something, instead of lying on the beach and enjoying the sun. According to Younkins It is in work that we can find the foundations of profit, property and corporations all can be justified in terms of the perfection of the human being. Therefore, through work we produce material values which we have possession of and can use it according to our aspirations. When you are a capable grown up person and by free will you choose not to work, then somebody else will have to produce wealth for you. At this point it is not you who own the wealth but the person who gives it to you, who indirectly owns and controls your desires and needs as well. For instance, it is Annas choice whether she can buy an expensive concert ticket, but it depends on Toms parents to decide whether to give him money to do so. Eventually, work smoothes the path towards individual independency. Work as a necessity for human survival and flourishing Flourishing is a synthesis of personal development and change towards perfection. These two factors require effort and persistence. Therefore, work is a necessity towards human flourishing because it contributes to our self formation, development and to the creation of material values. Through work we can be productive and create material values. The material values you need to survive and flourish must be produced. If you are not producing these values, then you can only attempt to survive and flourish by passing this responsibility onto someone else. When we work we produce material values which help us survive and flourish. We should be the ones working and creating the material values in order to flourish because if someone else does is not us flourishing but them. It is true that the society we live in today has created the possibility of a division-of-labor which means that everyone is being productive in a different and specialized way. The individuals, who distort this balance of producing and enjoying the benefits, by profiting without working, do not flourish. If an individual does not contribute to the production process, he is like a parasite which just profits from others without doing anything. Moreover, what if the society does not provide us with what we need? What if we want to develop as special and unique people, should we still rely on the outside world and wait? Through different stages of the human society, human beings have discovered and developed numerous facilities which make our life easier than ever. If you need to travel somewhere far, your solution is only a click away. Buying a ticket, reserving a hotel room, setting an appointment are all easy things you can do as long as you can afford them. However, if you wish to become a pianist, there is no professor who can teach you play beautifully if you do not spend time practicing every day. They can teach you the theoretical background, but not the skills. Work is an inseparable part of the human experience and people are what they do for a living. Your profession is part of your identity, whether you are a doctor, a journalist or a professor. All these terms are used to identify people of certain occupations, interests and lifestyle. When you are a baby, your parents are supposed to work and provide you with the necessary things. At the moment when you become capable of supporting yourself, you should do so by working. Work as a virtue of rationality According to Younkins, rationality is a primary virtue and it involves full focus, commitment to reality, and the constant expansion of ones knowledge. Rationality is one of the most important attributes of human beings, which distinguishes us from other species. Therefore, by choosing to work as a way to pursue our goals, we are actualizing the principle of rationality. Professor White explains that rationality is a virtue based on two elements: free will and reason. While free will is the deliberate choice of the individual to persist with rationality, reason is the solution the humans have in order to overcome physical and natural limitations. Therefore, rationality is important only if it is concretized. Going back to the element of reason we should stress on the fact that most of the things we are using today are product of reason. For instance heaters, fridges, vacuum cleaners and hundreds of other examples are products of reason which improve and ease our existence. In this re gard, work is the only viable tool to concretize rationality. For instance, a reasonable person would choose to work today and use the accumulated wealth to entertain oneself later. An unreasonable person might prefer to lie on the beach and enjoy the present. It sounds fun in the short-term, but it is impossible in the long one, since the resources at your disposal are limited and one day you will eventually have to work to generate some income in order to afford your expenditures. Moreover, the dynamics of the business world we live in accentuate the unquestionable need for work. Other aspects of work Up to now we have discussed work as a virtue and its importance. As a matter of fact, one should also take into consideration the way people approach work. Human beings differ in terms of many characteristics such as intelligence, talents, academic levels etc. Therefore, depending on human potential and the specific working environment, work can be equally beneficial to the human flourishing or demeaning. For instance, prostitution, gambling, and drug dealing constitute work as you get a kind of numeration for the service you provide and in a way you can pursue your goals. The money you get out of these kinds of work can help you afford your daily activities. Still, this money becomes useless at the moment when it neither contributes to the human flourishing, nor is the basis of a meaningful life. Work should be the key to human survival and flourishing, and not to the degradation of the individual and his moral values. If you sell your body to make money, you do not own it anymore. It becomes an asset for other people to use. Somebody who gambles plays with the risk of having nothing at the end, puts all his/her effort on luck rather than reason and work. When you base your human survival on drug dealing, you risk being caught up in a hierarchy of influences you cannot control, since the business is illegal. There is no basis for safety. Money and habits are the factors that decide on your life. On the other hand, no matter how honest, working from dawn to sunset does not help much for your life flourishing either. Workaholics, the people whose only purpose in life is work, impinge themselves from other activities. Work should be a central purpose in your life but not the only one, because you risk missing the numerous opportunities of flourishing as a human being. A central purpose should not be ones only purpose in life. A central purpose brings order to ones values, however it must be exercised in a way consistent with ones other values. Productive work is not an end-in-itself, but a means to flourishing. If one pursues productive work to the exclusion of everything else in ones life, so that it becomes ones only purpose in life, this will undermine ones flourishing. If we further elaborate on the concept of work and all its elements we might say that even decent work, such as an accounting job in a consulting company might turn out not contributive to the human flourishing. If you happen to hate your job, dont let it make your life miserable, but try improving your work environment or find more ways to make it more creative and interesting. The bottom line of work is to provide for the necessary means to the human flourishing and not to make it miserable. However, the fast pace business world we live in today is full of opportunities on one hand and on the other hand sometimes we dont have much of a choice. Therefore, if you can not find another job from which you can get satisfaction you should try to give a purpose to your actual job and find satisfaction in what you are doing. At the end of the day if we dont try to meliorate our life, no one will.

Marketing plan of Philips laptop

Marketing plan of Philips laptop INTRODUCTION: PHILIPS: Slogan sense and simplicity Industry- electronics Key people- Founder Gerard Philips CEO-Gerard Kleisterlee Chairman- Michiel Hessels Employees- 121,400 in 2007 The company was founded by Gerard Philips and established on 1891, in Eindhoven, the Netherlands. Its first product was light bulbs. In the 1920s, the company started to manufacture other products, like- Vacuum tubes (also known worldwide as valves), In 1939 they introduced their electric razor, Also on March 11, 1927 Philips went on the air with a station called PCJ now known as Radio Netherlands. In 1950, company introduced Philips Records. After this product Philips launches Compact Cassette tape in 1963 which was wildly successful. This was mainly used for dictation machines for office typing stenographers and professional journalists. Philips introduced the first combination portable radio and cassette recorder which is marketed as the radio recorder. Company also reduces the cassette size for the professional needs, in form of mini cassette and later the microcassette. The worlds first home video cassette recorder was made by Philips. The main competitors of Philips at that time were Sonys Betamax and the VHS group of manufacturers. Philips had early developments of a laser disk for selling movies but due to delayed in its commercial launch for fear of cannibalizing its video recorder sales. Late join with Sony they launch commercial laser disk, and again in 1982 with Sony they launch Compact Disc. This evolved to launch of DVD, which Philips launched with Sony in 1997. Philips after that also come in market of television, microwave oven, mixer grinder, music system, plasma television, home theater, energy saver(CFL) bulb, etc. The companys name was changed from N.V. Philips Gloeilampenfabrieken to Philips Electronics in 1991. At that time, North American Philips was formally dissolved, and a new corporate division was formed in the U.S. with the name Philips Electronics North America Corp. MISSION OF OUR BUSINESS Here we are going to produce a new laptop. OUR MISSION- We focus on to improve the quality of peoples lives through timely introduction of meaningful innovations according to movement of situation. As a world leader in healthcare, lifestyle and lighting, our company also integrates technologies and design into people-centric solutions. Our mission is fully focused on to fulfill the peoples needs and desires when we truly understand what they want. Thats why we always begin with getting to know as much as we possibly can about our target audiences: their priorities, values, inspirations, likes and dislikes. With this insight, our international, multi-disciplinary and diverse design team is able to deliver truly relevant solutions that anticipate peoples needs, exceed their expectations and enhance our customers business success. OBJECTIVE OF OUR BUSINESS I will decide my marketing objective which will completely support continuous growth and profitability through effective implementation of the strategy. The basic objectives are; I will increase the market share on the basis of market development. I will focus more on promotional activities. I will focus on constant and positive sale growth each year in place of more sales in particular fixed year. Determination of market that should be reached by advertising. In this sector I will try to achieve quantitative and qualitative leadership. Increase the awareness of new product by print media and electronic media. My financial objective is to sale of 1000 laptop per month, means 12000 for a year. I will make strategies to double this growth in next year. Planning process Development of new product is a challenging process. It starts with plan formulation; firstly we identify the problem and plan to solve it. The iteration continues until the plan is declared as successfully completed. The first step in formulation of planning is situational analysis. These are the steps of planning formulation. Situational analysis This analysis gives us information to identify the issues and problems that need to be addressed. For situational analysis these are the information required Socio demographic- Population composition and distribution, learning and family services. Economic activities- national account, poverty Socio- cultural and political- political structure, participation, relevant law, government policies, etc. Formulation of goals In goal formulation we specify the desire outcomes to achieve addressing the priority problem which identifies in the situational analysis. Formulation of policies and strategies In this we make a plan and create a direction to achieve the goals, objective and target. Identification of programs and project In this step we convert our plan and objective into specific implementable activities. Investment programming and budgeting Here we will decide which programs and project can be implemented according to our pre determined time scheduled and frame MARKET AND INDUSTRIES ANALYSIS Firstly I will go for market analysis which gives our company the sufficient information about market and consumer needs, want and demand. Market analysis will help to right offer to right consumer and can meet consumer satisfaction and can make better communication with consumer. On the basis of this study you can make delight consumer, and retention of consumer. It possesses sufficient information about the market and consumer needs, wants and demand. It will help to right offer to right customer and can meet consumers satisfaction and can make better communication with them. Also they have some important information about customer, which is helps to make delight consumer. With the pioneering research techniques, Primary Intelligence is able to identify and measure market drivers, benchmark and track changes to help you position your products and services correctly, and respond to emerging competitive threats and opportunities. Market Needs Analysis will help to opti ­mize your sales teams efforts by: This helps us to identifying decision making and purchasing patterns Exposing decision-making criteria and areas of influence This also providing objective, real-world feedback that sales professionals can leverage to improve their strategies and tactics. Market Needs Analysis gives us the infor ­mation that directs for our product marketing, demographic targeting, and sales tactics as you approach new ground. On the basis of study of Institute of development and communication (IDC) India which is a premier global market intelligence firm, the laptop market in India has 79% year-on-year growth during 2006. The sale of laptop is growing faster rate than projected. India is growing day by day a big market for laptop industries. On the basis of analysis of a top official of HCL Info Systems, market share of laptops would be 35-40% in the next two years. GROWTH DRIVERS FOR COMPANY Indian Laptop market in increasing faster as it was in 2005 that sales of laptops surpassed the sales of desktop computers. It happens first time in India. Change in work life of consumers is a main cause for growth for sale of laptop. The dynamic use anytime anywhere access to information is increasing, the sales of laptops. Reduction in prices and affordability was a big cause to improve the sale of laptop. In these days Laptops are now sold at approximately half the price at which they were sold two years ago. Laptops prices are now almost at par with the desktop computer prices. The most important factor is duty free import of Laptops also helped a lot in increasing the penetration level of the product among the consumer. Laptop awareness is also increased over the years. Our Target Markets Firstly we have to target the market for Philips laptop. By definition we know that -A target market or target Audience is the market segment which a particular product is marketed to. It is often defined by age, gender and/or socio-economic grouping. Market Targeting is the process in which intended actual markets are defined, analyzed and evaluated just before the final decision to enter is made. The target market of our laptop is shown below: Our potential markets are separated into two segments; Corporate User and End User. The primary marketing opportunity is selling to these well defined and accessible target market segments that focus on investing discretionary income in these areas: Corporate User: There is requirement of more feature in their laptop as per there use and work profile. Corporate users are the users who buy the LAPTOP for their official purpose only. The MD, GM, DGM, and CEO are the main corporate level users. Corporate users End User: The end users are basically focused on price. These are those users who buy the laptop for their personal use. Teachers of University, Students of private University, businessman etc are the End users for laptop End users Market Demographics WE have two objectives in regard market demographics: first we will to determine what segments or subgroups exist in the overall population; and secondly we have to create a clear and complete picture of the characteristics of a typical member of each of these segments. Once these profiles are constructed, we can to develop a marketing strategy and marketing plan. The five types of demographics in marketing are age, gender, income level, race and ethnicity. The term demographics as a noun are often used erroneously in place of demography, the study of human population, its structure and change. Although there is no absolute delineation, demography focuses on population structure, processes and dynamics, whereas demographics is most often used in the fields of media studies, advertising, marketing, and polling, and should not be used interchangeably with the term demography or (more broadly) population studies The profile of our PHILIPS LAPTOP customer consists of the following geographies, demographics and behavior factor: Geographic We have specific domestic geographic target area. We will firstly serve the product to domestic market. We will cover the Metropolitan area through our own distribution channel. We have our large no of distributors approximately in each state in India. Demographics Demographic has been done on the basis of the following attributes: We are try to give almost same featured laptop and for both the corporate and end users. The laptops loaded with all those feature which will certainly enough for University teachers and doctors to use it for their research work. As well as all High, Middle, Upper middle and middle class can use it without any difficulty. Behavior factor We all are aware about some behavior factor which is good and in favor of my company. This is related to the It is the thinking that laptop increase the status and prestige of the individual. Also Consumer wants products, which are available in anywhere on any time. Consumers feel that they have a separate image by using PHILIPS LAPTOP. Market Needs We have to provide our customers the opportunity to choose LAPTOPs with different configuration according to market needs. This is very important to fulfill the following benefits which are important for our customer. We will completely focus on these facilities for our customers according to preference: High quality Today all the customers are aware about the general function of computer because they are already using the desktop since long time. Thats why at this time the Consumer wants high quality product, which is must been high in regard to performance. PHILIPS meets this need of consumer. Reasonable price Today consumer wants a high quality product at reasonable price, for that reason PHILIPS try to provide high quality product at a reasonable price. Different flavors When we talk about the customers choice that is vary from person to person. So PHILIPS provides different laptop with different features for different feature. Product availability Todays the customer always seek available product so that they can buy the product at any time according to their need. Market Trends PHILIPS produces different type of laptop which fulfills quality but a reasonable price. Now laptop Production Company is growing and more competitors are coming in the market also customer are more aware about the product for that reason they want different types of product. At the moment market is growing faster, competition are increasing. Thus, Philips made segments for their product. Philips divided their customer in to three groups, and give emphasis on each of the group. Market Growth PHILIPS Company is going upward with a strong competition. With the domestic market, our international market growth statistics is increasing day by day. SWOT ANALYSIS The following SOWT analysis captures the key strength and weakness within the company, and describes the opportunities and threats facing PHILIPS. Strengths: We have strong information technology and customer relation management approaches our customer can track any delivery by containing online customer services. PHILIPS has its popular brand name. We have Strong quality product. We are producing attractive design. Body of Philips laptop is made of the silver and plastic both. We have our own large distribution channel. The satisfaction of buyer about Philips product is very good. Weakness Lack of promotional activities. At present we have insufficient capital. We have lack of promotional activities There are some legal and political barrier regarding import, tax and shipment. Opportunities Increasing the demand of LAPTOP o the basis of survey. Increase in management school. Technical based job are increasing. Improved market portfolio. Increasing sales through the country. Promotional activities to increase brand image. Threats Legal political barriers regarding import duty, tax etc. The large no of range of laptop of existing in present time in market. New competitors are entrance in the market. The price of LAPTOP is decreasing day by day, so there is low profit of margin in this business COMPETITORS At present in the market there are no of competitors in laptop industries. We have to analyze their strategy and know everything like feature, quality, price, segmentation, pricing strategies, target market and so on. The major player in laptop industries are:- Hewlett Packard (HP) Lenovo Acer IBM Toshiba Dell Sony PRODUCT WISE ANALYSIS OF OUR NEAREST COMPETITORS We establish our own market. Also it is facing some competitors. The no of competitor are at present time and their status is as given- Sources to Gather the Information about our Competitors The following are 10 sources and strategies by which we can get information about our competitors: Suppliers: Annual reports Phone the competition Talk to their customers Check periodicals and trade journals Review the companys Web site. Talk to some of their employees: Be careful what you disclose. But a little give and take might yield surprising results. Visit your competitors at a local industry trade show: It will give us a good idea of how competitors present themselves to the public. Review reports and profiles of the local industry Look at your competitors advertising Ø HP: HP Pavilion HP is a line of personal computers produced by Hewlett-Packard and introduced in 1995. The name is applied to both desktops and laptops for the Home and Home Office product range. Todays HP is the largest player in the market. HPs LAPTOP has captured the maximum market share of laptop and pc. It is produced in China. It is holding a leading position for long time in laptop in our country. It has large no of its customer group. Current Notebook Models of HP 18.4 inch: HDX18t 17.3 inch: dv7t 17.0 inch: G70t 16.0 inch: HDX16t / dv6t / dv6z / dv6zae (Artist Edition 2) / G60t 15.6 inch: Compaq CQ60 15.4 inch: dv5tse 14.1 inch: dv4tse / dv4t 13.3 inch: dv3t / Voodoo Envy 133 12.1 inch: Touch Smart tx2z / HP Pavilion dv2z 10.1 inch: HP Mini 110 Mi / HP Mini 110 XP / / Mini 1000 Vivienne Tam Ø DELL: In the 1980s Dell became a pioneer in the configure to order approach to manufacturing delivering individual PCs configured to customer specifications. In contrast, most PC manufacturers in those times delivered large orders to intermediaries on a quarterly basis. To minimize the delay between purchase and delivery, Dell has a general policy of manufacturing its products close to its customers. This also allows for implementing a just-in-time (JIT) manufacturing approach, which minimizes inventory costs. Low inventory is another signature of the Dell business model a critical consideration in an industry where components depreciate very rapidly. Products of dell: Dell inspiron series Dell vostro series Dell 1510 Dell n series Dell studio 14z Dell studio xps 13 Dell studio xps 16 Ø ACER: It is a Chinese producer of laptop. Acer has taking cover over the market share of LAPTOP PC in India. It is emerging laptop brand today and focuses on product for middle class and student. Product of Acer in market at current time: Acer Gemstone series Acer Travel Mate series Tablet PC series Acer Aspire series Acer Aspire Timeline series Acer Extents series Acer Ferrari series Ø LENOVO: Lenovo markets its products directly to consumers, small to medium size businesses, and large enterprises, as well as through online sales, company-owned stores (in China only), chain retailers, and major technology distributors and vendors. It is also a competitor of PHILIPS LAPTOP. Lenovo makes a variety of products for worldwide sale, these products include: Lenovo Lenovo ThinkPad laptops Lenovo Think Station Lenovo workstations Lenovo Think Server Idea Pad consumer-oriented laptops Lenovo 3000 J Series laptops Lenovo 3000 C, N, and V Series laptops A current agreement allows Lenovo to sell IBM-branded desktops and laptops until 2010. OUR PRODUCT RANGE PHILIPS: when we talk about our company we are basically a television company. But enhances our company business by producing laptop. Product offering PHILIPS offers different type of configuration at different price to our consumer for chooses their expected product. This laptops are given in figure PHILIPS EXTREME SERIES PHILIPS MOUNTAIN SERIES PHILIPS S-20 PHILIPS S-10 PHILIPS YUVA BASIC KEY FOR OUR SUCCESS: We have Strong quality Brand image of the product. We have our own distribution channel We are focused on to retain our customer to generate repeat purchase and referrals. Our general average sales about 1000 piece per month. Critical issues for our company Form the inauguration, PHILIPS is still in the early stage. The critical issues for PHILIPS are: There are quality variation in our products We excess discounts from other competitors. Marketing strategy For launching the Philips laptop we have to know about marketing strategy. It is a method of focusing an organizations energies and resources on a course of action which can lead to increased sales and dominance of a targeted market niche. A marketing strategy combines product development, promotion, distribution, pricing, relationship management and other elements; identifies the firms marketing goals, and explains how they will be achieved, ideally within a stated timeframe. Marketing strategy determines the choice of target market segments, positioning, marketing mix, and allocation of resources. It is most effective when it is an integral component of overall firm strategy, defining how the organization will successfully engage customers, prospects, and competitors in the market arena. As the customer constitutes the source of a companys revenue, marketing strategy is closely linked with sales. A key component of marketing strategy is often to keep marketing in line with a compan ys overarching mission statement. The marketing strategy will create awareness, interest and appeal from our target market for what PHILIPS offers to customers. The marketing strategy is based on superior performance in the following areas: Our product have different configuration. Philips laptop focused on Product quality. Delight user. Positioning Philips will maintain its position as a laptop company. The position will be achieved by quality product, competitive price, and according to consumers demand and delight consumers. They have experienced manager to make awareness about the product to customer. Strategies Our main primary marketing strategy will seek to first create customer awareness regarding the products. Our other marketing strategy are- To increase the product line and length as per the expectations of the consumers To serve the consumer with competitive prices To ensure the availability of the product Practicing Total Quality Management (TQM) Consumer Orientation Produce and market international standard products Marketing Mix Philips laptop marketing mix is comprised of the following approaches to product price, distribution, advertising and promotion, and customer service. This is the basis format of marketing mix. PRODUCT  · Brand name We have our strong brand name PHILIPS. Which is already known by customers in market?  · Product variety PHILIPS has five types of product. These are PHL EXTREME SERIES PHL MOUNTAIN SERIES PHL-S20 PHL-S10 PHL EC Quality PHILIPS always maintains high quality of its products. Total Quality Management (TQM) is practiced here. Design Attractive design, different colors, comfortable weight. Features Philips product has a Variety of features in comparison of competitors. Packaging PHILIPS supplies the laptops to the users in attractive packet. It provides special cartoon to send the LAPTOPs to its dealers which is for safety purpose also. Size Our products size varies a little too product to product and depending on screen of laptop. Service We will provide home delivery service after selling of our laptops. PROMOTION Sales promotion PHILIPS provides shot-term incentives to encourage and purchase or sale of products. Occasionally it gives special discounted price for its products. It also gives T-shirts, caps, Bluetooth and other accessories to the customers. Advertising We will give the advertisement for Philips laptop through newspaper, billboard, popular magazine, leaflets, sponsoring on game competition, internet etc. Personal selling When we talk about personal selling, then it can be said that Philips is not arrange any types of personal selling. PRICE  · Price list  · Discount It allows discount facilities for its retailers and dealers.  · Payment period PHILIPS sells LAPTOP on credit to its distributors and retailers and after the sale they then make payment. The payment time is of 45 days month, after this due date the interest will be charged. PLACE  · Distributor Channels We have our own channel for distribute the products in all main city of India  · Location Firstly we will cover the district areas of our country to sale the Philips laptop.  · Transport We have no own transport facility for our distributors. Distributors are responsible for taking the products to their showrooms. Marketing Research Marketing research is very important for us to know about current market and predict future needs. We can collect the information through the dealer and retailer by x Question Notes customer responses to the How did you hear about product? question. Based on the answer it takes its promotional activities. Customer suggestion They take customers suggestions to gain additional information. It want to know from the customers about- What suggestion do you have to improve our product? And Why do you need a laptop? Financials This sector will offer the financial overview of PHILIPS LAPTOP related to marketing activities. PHILIPS address brake even analysis, sales forecast, expense forecast, and indicate how this activity are link to the marketing activity. Break-even Analysis The break-even analysis below illustrates the number of single sales, or units, that we must realize to break-even. This is based on average sale and costs per transaction. Monthly Break-even Point Break-even Analysis: Monthly Units Beak-even 700 Unit. Monthly Revenue Beak-even Tk. 3, 64, 00000 Assumptions: Average Per-Unit Selling Price Tk. 52, 0000 Average Variable Cost per month Tk. 42,000 Estimated monthly Fixed Cost Tk. 70, 00,000 Sales Forecast: PHILIPS thinks that the sales forecast will be achieve into the into the five main revenue streams; PHL EXTREME SERIES, PHL MOUNTAIN SERIES, PHL-S20, PHL-S10, PHL EC. It will steadily increase sales as the advertising budget allows although the target market forecast listed all of the potential customers divided into separate groups. The forecasted customers group divided into 2 categories: Corporate Users and End Users. Expense Forecast Marketing expense is to be budgeted at approximately 3% of total sales for 2010-11 and 4% for 2011-12. Expenses are tracked in the major marketing categories of newspaper advertisements, printed leaflets, billboard promotional event and others. Controls The purpose of PHILIPS LAPTOPs marketing plan is to serve as a guide for the organization. This plan is about implementation, changing the business, and making it better. Here we look at specific implementation programs, and the details that it takes to make it happen. The following areas will be monitored to gauge performance: Customer satisfaction Revenue: monthly and annual Expenses: monthly and annual Implementation The following identifies the key activities that are critical to our marketing plan. It is important to accomplish each one on time and on budget. Our contingency planning Difficulties and Risks for our business An entry into the market by an already established market competitor. Problems generating visibility, a function of being an internet-based start-up organization. BIBLIOGRAPHY: * http://en.wikipedia.org/wiki/Philips * http://www.google.co.in/search?sourceid=navclientie=UTF-8rlz=1T4ADSA_enIN354IN355q=geographic+target+area * http://www.google.co.in/search?sourceid=navclientie=UTF-8rlz=1T4ADSA_enIN354IN355q=MARKET+DEMOGRAPI+WIKKI * http://en.wikipedia.org/wiki/Sales_promotion * http://www.google.co.in/search?sourceid=navclientie=UTF-8rlz=1T4ADSA_enIN354IN355q=sales+promotion+wikki * http://en.wikipedia.org/wiki/Marketing_strategy * http://en.wikipedia.org/wiki/Marketing_mix

Ugliness and Beauty in Alice Walkers Color Purple Essay -- Color Purp

Ugliness and Beauty in Walker's The Color Purple  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚   When I finished The Color Purple, I cried. I was deeply touched by the story and all of the issues that it addressed. One interrelated theme that reiterates throughout the novel is that of ugliness and beauty. Celie represents ugliness, and Shug Avery illustrates beauty. The most prominent way that the struggle between ugliness and beauty presents itself in the novel is through Albert, Celie's forced husband, and Shug's long-time lover.    The characters of Celie and Shug are compared and contrasted throughout the novel, and the reason why Albert, for the majority of the novel, treats the two of them so differently is because of the way they look. Albert not only hates, but beats Celie because she is ugly and she is not Shug. "He beat me [Celie] when you not here, I say. Who do, she [Shug] say, Albert? Mr. _____, I say. . . . What he beat you for? she ast. For being me and not you" (79). Albert loves Shug because she is beautiful. In addition, Alice Walker "views Albert's love of Shug, in spite of her color and his father's protestations, as a sign of psychic health and, more specifically, a sign of self-love" (Winchell 98). However, this "self-love" that Albert supposedly possesses is only extended to Shug, not to Celie. This is because Shug is the epitome of society's patriarchal definition of a feminine woman. She has perfect flawless skin, hair that is never out of place, a voluptuous and sensuous (non-fat) body, a nd the fashionable clothes and accessories of a model. On first meeting Shug Celie describes, "and she dress to kill. She got on a red wool dress and chestful of black beads. A shiny black hat with what look like chickinhawk feathers curve down... ...Louis Gates, Jr. and K. A. Appiah. New York: Amistad Press, Inc., 1993. Johnson, Yvonne. The Voices of African American Women. New York: Peter Lang Publishing, Inc., 1998. Smith, Pamela A. "Green Lap, Brown Embrace, Blue Body: The Ecospirituality of Alice Walker." April Cross Currents 2000 (1999): 18 p. Online. Internet. 30 Nov. 1999. Available: http://www.aril.org.smith2.htm. Walker, Alice. The Color Purple. New York: Pocket Books, 1982. Walker, Alice. "A South Without Myths." Sojourners Magazine Online (Dec. 1994 - Jan. 1995): 2 p. Online. Internet. 30 Nov. 1999. Available: http://www.sojourners.com/soj9412/ 941213.html. Waxman, Barbara Frey. "Dancing out of form, dancing into self: genre and metaphor in Marshall, Shange, and Walker." Melus 19.3 (Fall 1994): 1-16. Winchell, Donna Haisty. Alice Walker. New York: Twayne Publishers, 1992.

Pakistan - The Land of Adventure and Nature :: science

Pakistan - The Land of Adventure and Nature From the mighty stretches of the Karakorams in the North to the vast alluvial delta of the Indus River in the South, Pakistan remains a land of high adventure and nature. Trekking, mountaineering, white water rafting, wild boar hunting, mountain and desert jeep safaris, camel and yak safaris, trout fishing and bird watching, are a few activities, which entice the adventure and nature lovers to Pakistan. Pakistan is endowed with a rich and varied flora and fauna. High Himalayas, Karakoram and the Hindukush ranges with their alpine meadows and permanent snow line, coniferous forests down the sub-mountain scrub, the vast Indus plain merging into the great desert, the coast line and wetlands, all offer a remarkably rich variety of vegetation and associated wildlife including avifauna, both endemic and migratory. Ten of 18 mammalian orders are represented in Pakistan with species ranging from the world's smallest surviving mammals, the Mediterranean Pigmy Shrew, to the largest mammal ever known; the blue whale. Situated in the heart of the South Asian sub-continent, it is a country with its own fascinating history and cultural heritage. Pakistan was the site for one of the world's earliest human settlements, the great prehistoric Indus Valley Civilization, the crucible of ancient empires, religions and cultures. Pakistan traces its history back to 2,500 years B.C. when a highly developed civilization flourished in the Indus Valley. Excavations at Harappa, Moenjodaro, Kot Diji and Mehr Garh have brought to light, the evidence of an advanced civilization existing even in more ancient times. The landscape of Pakistan ranges from lofty mountains in the north, the Karakoram and the Himalayas, through dissected plateaus to the rich alluvial plains of the Punjab. Then follows desolate barrenness of Balochistan and the hot dry deserts of Sindh blending into miles and miles of golden beaches of Mekran coast. Pakistan is situated between latitude 24 and 37 degrees North and longitude 62 and 75 degrees East. The country borders Iran on the West, India on the East, Afghanistan in the North-West, China in the North and the Arabian Sea in the South. The great mountain ranges of the Himalayas, the Karakoram and the Hindukush form Pakistan's northern highlands of North West Frontier Province and the Northern Area; Punjab province is a flat, alluvial plain with five major rivers dominating the upper region eventually joining the Indus River flowing south to the Arabian Sea; Sindh is bounded on the east by the Thar Desert and the Rann of Kutch and on the west by the Kirthar range; the Balochistan Plateau is an arid tableland, encircled by dry mountains.

Working Together Story

It was a blustery Wednesday night; the sun was setting and darkness was descending on the public fields. A whistle blew and the boys playing football on the field all gathered round a small bald headed man called Kev Smith. Kev was the manager of a failing boys football team in the Greater Manchester U16'S 4th division. The team hadn't won a game for seven months and were last in the lowest league they could possibly be in. ‘Well done lads' said Kev with his harsh shrill voice, ‘ I have seen some promising things in training tonight and I'm sure if we keep training like that, we'll improve our skills and maybe not lose a game in the foreseeable future†¦ 12 ‘o' clock Sunday, next game†¦it's at home†¦. Be promt' he clapped his hands and the boy's departed, joking and messing about. Kev collected in the balls and poles and got into his car. On his way home, he put his team, (Oldham Fliers), into perspective- he realised his team was appalling. The goalkeeper only played there because he couldn't kick the ball. The defenders are rash and about as pacey as a slug, the midfield couldn't dribble or pass to save their life and the attackers had the flair and finishing of a bus. He laughed to himself, but in his heart he badly wanted his team to get a result one of these days, so they can experience triumph and taste victory. Sunday arrived- a cup game between Oldham fliers and second division leaders Rochdale boys. In the parks changing room, morale was low for Oldham. They're faded red plain shirts looked pathetic and their shorts of all colours looked shabby. ‘Now look lads, just because these lads have fancy kits and are in a higher league, doesn't mean we can't try as hard as them†¦all I want from you is 110 percent.' There was a uneasy pause and everyone looked at the floor ‘Here's today's team†¦ Twiggy, Goal, left Back, Dave Slowmann, right back, Joe Horsmann, centre backs, captain Si Horlock and Andy Fotheringham, midfield, Jason Frog, Jamie Stutterford, Lee Black and Andy Cheffsson an upfront we'll have Chris Gallagher and Paul Howmann.' The team were so unorganised they didn't even have any substitutes! ‘Come on lads lets give this all we've got and put it to them.' The unenthusiastic boys trudged out of the changing room onto the battlefield on which they were about to be conquered. The game ended 11-0 to Rochdale. Oldham played with no commitment and were frail at the best of times, things couldn't get much worse than this for the club. At half-time Kev tried his best to lift the players confidence and get them fired up for the game, but alls Kev could manage to do was warm them up by bringing them back into the changing room for the half-time break. The players ran around laboriously and panicked every time the ball came to one of them. The Oldham players strolled of the pitch and didn't look in the least surprised at the hammering. The clubs morale was also at an all time low and when a team are lacking confidence and morale it is visible by their performances. Kev said to his players while he was getting changed ‘If we want to win, we have to believe we're not beaten before we have even played the game.' Kev left and drove off, leaving the boys to change and talk alone. The silent boys than began to murmur amongst themselves until Andy Fotheringham made him self heard among the other boys, he said to them' Lets put in an extra special effort in training next week for Kev and play with some direction for a change, because we all want to, its†¦ it's†¦ just we don't believe we can, but I'm sure if we all tried and felt more confidence on the ball we could pull together and get a result. The boys started to murmur to each other more loudly and they all decided Andy was right and that they should all have some faith in themselves and try and pull off a result for Kev†¦ who gave up his time, week in, week out. Wednesday night arrived, and the team was warming up and running around the field before Kev arrived. When Kev pulled up at the pitch in his car he was astonished to see his lads doing something constructive instead of what they usually do before training which is throw mud at each other and try to trip each other over. Without saying anything to the boys Kev set up a drill and removed the equipment from the back of his car. The boys were far more accurate than usual when they did shooting practice and in the game at the end of training every single player ran around more and attempted more longer, harder passes and even some players thought up some neat moves and scored some excellent goals! Kev was surprised to say the least at his teams ‘confident' display. He thought to himself ‘what's brought this on?' Kev said ‘Home again on Sunday†¦ 1'o' clock. Lets put all our effort in training to good use in our game on Sunday†¦ all right lads?' Kev packed up the balls and cones and still couldn't believe his teams morale boost. Kev got in his car and drove off, leaving the pitch and hopefully the clubs slump behind him. ‘Same team as last week' said the sub-less once again manager. The words Kev said seemed to echo over the blank changing room walls, Today's fixture was against fellow strugglers in the league Salford all stars C team. ‘Lets show some confidence today lads and get this elusive result.' Without further ado the team left and were warming up on the pitch. It was amazing†¦ 0-0 at half time. Oldham hadn't conceded a goal and even looked dangerous! Every Salford attack was neatly broken down and despatched to a team-mate further up the pitch. Full-time came and Kev was numb from shock. It was the last minute, Lee black made a surging run and whipped in a hopeful looking cross which was rather awkwardly met by the head of Chris Gallagher, the ball skimmed of his head and looped over the advancing keeper and into an open net. The whistle blew and the boys stood still, they didn't know what to do, when it had sunk in they had scored they shouted and ran around pointlessly and even better the last touch the ball got from Chris' head was the final touch of the game and Oldham had ran out 1-0 victors! The disgraced Salford team plodded back in silence to their changing room. In the Oldham changing room the lads were making a hell of a noise chanting some English Anthems like ‘We're going to wembley' and ‘we are the champions' When Kev came in the boys fell silent. ‘For once, today we played as a team who believed in themselves and believe me lads, we played some very attractive football today, we should use this magnificent result as a building block for hopefully many more wins for the club†¦ so lets get ourselves in gear now and take this club into division 3!' said an ecstatic Kev. The boys all agreed with Kev and agreed they should all from now on work more together as a team. 5 years on Oldham Fliers are in division 3 and have attained a respectable league position, and have some talented young players†¦ and yes Kev is still there week in, week out.

The Negative Effects of the Fashion Industry on Eating Disorders

ENG 150 18 October 2012 The blackball Effects of the Fashion Industry on Eating Dis devotes While its sort week in London, the size of it cypher models start to prep atomic number 18 for the big plant by purging to be as rationalize as possible. Most models famish themselves in order to achieve the street child, stick-thin figure it requires so addictive, almost inter careenable second nature that it further leads to grave sweep awaying disorders. From recent studies, todays model weighs ab turn up 23% little than the sane woman. Clearly, most models do not depict the average woman. Men and women any over the world follow the influences that the invent attendance professionalvides.They believe that the counterfeit assiduity depicts on what society should be adjudge as, picture-perfect thin. Most models watch like they had descended from heaven, that in reality they live in a sad world where carcass run into is what is considered beautiful and they would d o on the dot astir(predicate) anything to achieve it. Society is as well taking a nose plunk into this self-deprecating environment, where it is definitely not vigorous for a person to develop and thrive. As Naomi Hooke, anorexia survivor, acknowledges, Anorexia has often been perceived as a quest for model-like beauty . . many anorexics na aimate their bodies, she then further goes into detail how this intentness became her d deliver descent (3). These waifish models on the runway thrust study damage in the offbeat of many, as well as their own they create physical structure image complexes that patronise women forever. Yes, the panache industry is well know for the classic thin models, although in the 1950s models symbolized the beauty of the average woman, full count on and all, but todays models should not depict to an individual on what they should be perceived to look like, yet it happens each day.When a victim of feeding disorders views a model, they think, Wh y am I so fat? Why dont I look like her? What do I need to do to look like that? The confidence and the self-worth of these victims start to exit short, although virtually begin to find solutions to their problems. concord to Paul Casciato, of Reuters. com, almost 9 out of 10 teenage missys said they step pressured to be skinny by the fashion industry and media. A large alter factor to this problem is that many wad in the fashion world march on the use of overly thin models in editorials and fashion shows.For example, as Kathryn Shattuck, Whats On at present The Arts/Cultural Desk, mentions that Kelly Cutrone, world illustrious fashion publicist, encourages, Clothes look founder on thin people. The fabric hangs break dance (1). The fashion industrys accent mark on being thin and its use of extremely under encumbrance models in unacceptable. more people would agree that the fashion industry plays the majority role in take disorders, but Lisa Hilton, British Vogue wri ter, disagrees. Hilton argues, Its accusatory is selling clothes, and the consensus remains that in order to achieve this, models need to be thin . . Fashion is around fantasy, about impossibility, about, toilsomeihood we say it, art. Most women squirtt tell the difference (1). Hilton condescendingly continues to repel the criticisms that models are overly thin and the fashion industry encourages eating disorders. More recently, Sports Illustrated model, Kate Upton whom is a size 4, is now considered a improver size model and deemed to be too curvy. In the United States the normal sized woman is between the size of 6 and 10. Most of us do not understand why some put themselves through so more than anguish to satisfy these body image complexes.Back in the 1950s, models were absolutely glamorous, they were healthy and had means on their bones. The average line of longitude of a model is 510 and weighs most 120 pounds whereas the average women with a height of 510 weigh ab out 145 pounds. This is a significant and troubling difference. As Hooke emphasizes, Sufferers are often presumed to focalise over the pages of glossy magazines and starve themselves in their aspirations to become glamorous, thinner-than-thin sex goddesses, she then concludes how the industry destroyed her life.Women give in and fall into temptation, but why? These normal women are beautiful they way they are, but in fashion terms, they are considered morbidly rotund in comparison. As Holly Brubach, New York measure Magazine journalist, argues, Models starve themselves the way football players take steroids, jeopardizing their health and longevity for glory and wealth. More surprising, perhaps, and certainly no slight alarming, is it the realization that dieting as become so commonplace that the skeletons on the catwalk patently strike us as more expert than the rest of us (1). As Brucach further describes how the fashion industry and their models bind everyday women to give up meals, she as well as observes that the Internet provides sufferers starvation tips. Commonly called invoke anorexia, or pro genus Anas. on that point are many blogs and forums that pro anas flock to for tips. One teenage girl professed, Splurged and had 7 grapes, I cant believe it. I cannot eat tomorrow.Please engineer skinny thoughts my way Another pro ana, calls herself MelancholyMiss states in forum Lard arse Rant Time, Starting to feel that swimmy contact in my head again . . . Im move to tell myself I need to eat a little something so I can have some energy. No, my hard track down wont go to waste. Im spinning, spinning slash into the depths of self loathing, misery, isolation. What these women go through on a day to day theme is just horrendous. Its truly sickening. What drives these sufferers is beyond most.Isabelle Caro, a French model and actress who became the multinational face of anorexia when she allowed her ravaged body to be exposuregraphed nude for an Italian advertising hunting expedition to raise awareness about the disease. Italian fashion label, Nolita, had photographed Caro at 26 eld old weighing only 59 pounds. When Caro was featured on an episode of verboten on the National Geographic channel, she claimed that she tested getting suspensor but in her line of work, it was not possible and that if she gained system of weights she would lose her job.Neil Katz of CBS News, describes the billboard as, Her face was emaciated, her weaponry and legs mere sticks, her teeth seemingly too large for her mouth (2). In Katz article, Caro confirms, I decided to do it to warn girls about the danger of diets and of fashion commandments (1). In 2006, she reached the weight of 52 pounds. She sank into a coma and later months of extensive care she reached weight of 93 pounds. Although the major effort put into changing her life around, she was still remained in of the essence(p) health.Her body could not handle the major back and fo rth transformation that her body failed and died. She died at only 28. In her memoir, The superficial Girl Who Didnt Want to decease Fat, her dying wish was to raise attention and eliminate anorexia and other eating disorders. in that location are numerous ways to change the fashion industrys negative reputation. The Council of Fashion Designers of America has created the CDFA initiative, which is implementing certain designers and magazines to frame said problem.The CFDAs ideas include fling models that have been identified as having an eating disorder to seek professional help and not be able to work without a medical consent. Other rarified solutions include supplying healthy foods during photo shoots and shows also educate models about eating disorders. Although, these solutions seem ideal, but wont become obsolete. There must be harsher regulations where healthy women, of certain weight requirements, can become models. This industry must indorse its reputation and end the horrible habiliments of girls starving themselves to look like surreal and photo-shopped